Excitement mounts for SA Travel & Tourism Summit

How to make how to make urban cities “visitable” and “livable” will be one of the main topics at the inaugural South African Travel & Tourism Summit which has attracted top speakers on the topic.

Sponsored by South African Tourism, the Summit kicks-off on Monday 14 October 2013 at the recently renovated Maslow Hotel in Sandton.

Speaking at the media breakfast organised ahead of the Summit, former Destination Melbourne CEO Chris Buckingham expressed his delight to be in South Africa and being able to share knowledge and insight on the concept of how to make urban cities “visitable” and “livable”. “I’m looking forward to the Summit and believe it will serve as a true national platform, exploring learnings from successful visitor focused destinations; this bodes well for the future of sustainable tourism development in SA,” explains Buckingham.

“For the sustainable growth of the sector and for the benefit of the SA economy we need to become a winning nation, within a very competitive global sector,” says Dawn Robertson, CEO of Gauteng Tourism, co-hosts of The Summit. “This will require us to shift gear and focus on designing and implementing Action Plans that will enable the achievement of the grand objectives of the National Tourism Sector Strategy. For us in Gauteng it’s about playing the catalyst role in creating a viable environment for products and our regions to market and promote themselves” says Robertson.

The 2013 Summit programme comprises a number of Plenary Addresses and Dialogues, including focused tracks, with each focused on developing actionable points with involvement from delegates. The Symmit will be addressed by, among others, the Deputy National Minister of Tourism, Gauteng MEC for Economic Development, CEO’s of other provincial tourism agencies and South Africa’s leading Trend Spotters making this a true national Summit. To view the programme click the link :

The Panelists include a broad array of industry and associated specialists and high profile individuals including the Gauteng MEC for Transport, the CEO of SAA, the CEOs of Google and Expedia SA, the CEO of Gautrain, the CEO of Mango, the General Secretary of SANTACO, leaders from both the National and Gauteng Planning Commissions, the COO and CMO of SA Tourism and senior officials from the National Department of Tourism in South Africa.

Chris Buckingham, who is set to deliver the keynote address at the Summit, emphasises the need for the South African tourism sector to collaborate with leading international destinations that has embedded the notion of visitability, which is about deliberately setting up a destination to be visitor-focused and take proactive steps in leading the crusade, especially in the African continent. “We need South Africa to be proactive and decisive in making tourism business everybody’s business and government can play an active and stewardship role in that regard”, stresses Buckingham.

Accordingly, the Summit is also set to be a “a green affair”, with a number of initiatives being taken to ensure that delegates’ carbon footprints are offset by tangible actions like the use of recyclable material and giving each delegate a tree to plant, to name but a few. A Summit Green Initiative Statement binding all the delegates and participants to the promotion of responsible and sustainable tourism practice will be unveiled at the Summit.

The conference registration fee is R1500.00 per delegate and registration is now open. Media accreditation closes at 17h00 on Thursday 10th October 2013 and you can register through clicking on the following link : https://adobeformscentral.com/?f=CwatIksz1HJyFOxBiAKxEw


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